First Tutorial

We will be adding to this as your questions come in. Please feel free to email tom@netaim.info and if your question has common appeal to advanced users, it will appear in this section, however, your questions will still be answered personally for the next 5 days even if they don’t appear in this section.

As an associate to another web site, is there any benefit to selling their products through your own shopping cart?
Affiliate program don't allow you to sell their product through your shopping cart. You must always send people to their shopping cart to buy.

If you buy a quantity of the other person's product and then resell it through your shopping cart, that's a different story. You would negotiate a bigger discount from the supplier when you take the risk of buying a large quantity of their product. For instance you get a 50% discount for buying a case of my "Wake 'em Up Business Presentation" books where you only get a 20% commission for selling them as an affililate.

You would have to be sure that your bigger discount more than made up for the hassle of you shipping and handling the product yourself.

Can you recommend software for managing an affiliate program?

Also, we use Lynk System for in-person and telephone sales of our real estate courses.

Is there a good reason to consider someone else to handle online orders? We currently accept online orders, but they're processed just like phone orders.
Http://www.KickStartCart.com is our integrated affiliate and shopping cart system.

Putting a separate affiliate program tied to a different company's shopping cart system can cause enormous nightmares. I've been there. Try to get the shopping cart system and affiliate system from the same company. The above is awesome. Here's a free ebook explaining the entire shopping cart / affiliate marketing deal. Http://www.Public-Speaking.org/ebook.htm

You must have a compatible merchant account that links to your shopping cart to do this. I don't know off hand if yours is compatible or not. What is the name of their "online gateway"? If they don't have one or if it's not compatible, you'll have to get a new merchant account. -- There is no reason to change if they are compatible.

Do you use split testing? What products do you recommend for that?
Yes, you should split test every single product you put out. I tend to spend the most time on the expensive bundles of products because the payback is greatest. The only product I use for split testing is the integrated shopping cart system http://www.KickStartCart.com

I am extremely interested in finding high Google Ranked sites related to my market but am having a tough time doing so. Mostly, it's time consuming. I am considering hiring someone to do it for me, but do you know of any place online that this information is made available (free or paid) or do you have any suggestions for how to gather this information?
It's elbow grease time. I would however, download and install both the google and alexa toolbars and learn about page rank. Type in "page rank" or "page rank definition" in any major search engine and you should have lots of resources.

Each time you pull up a site you'll get immediate info on the page rank of the site which will help you make a decision quickly if you want to bother making deals with the site in question.

What resources do you recommend using for getting ideas and keywords for new products?
I use the old standby Overture.com Here's my standard instructions:

You must identify the keywords that people would type to find your kind of product or service. This could take you several days of hard work.

Visit http://www.overture.com , click on "advertiser center" then click on "search term tool"

Put a word in the top box and click on the little arrow.

The list that comes up will be all the different keyword phrases people are using on that subject and the numbers next to them are how many times they used the keyword in the last 30 days. Copy and paste this list into your word processor and then eliminate the words that don't apply to you.

For instance, if you put the word "training" in the top box, you'll get "potty training" "dog training" etc.

Before making any changes to your site you should spend several days using this tool to develop a big list of words that apply to your site.

I would like to know what the best coregistration services you are currently using that you believe are worth paying for.
I'm afraid I'm not up on this. I stopped buying over a year ago. I may resume, but once I built up tons of subscribers I've spent the last year weeding out the bad ones and working my customer list. I expect to resume after I get my new dedicated server installed and my own email software installed. Another reason I stopped buying was that delivery and open rates have been declining. I'll want to maximize that before I buy any more subscribers.

With Coregistration leads, what is the best email strategy for getting them to become fans and then buyers? Do you put simply put your coreg leads on you list and email them your latest newsletter? Or do you warm them up with a special Autoresponder series at all?
I suggest getting them involved immediately with an autoresponder series which is not too salesy.

Can you discuss the fallout rate you experience with these email addresses? Is the unsubscribe rate substantially higher than say search engine leads? How many are you losing a month and how many are you buying anew each month. There must be some point where those two numbers equal out and your list size starts to stabilize, right?
When I was tracking this, I did not do it monthly. I found that after 6 months I still had 63% of the co reg people on the list and that they spent enough money to self finance their purchase plus make a great profit. This of course, will depend on your ability to convert the people into buyers and to keep them on the list by giving them great content.

One other benefit you can realize if you play your cards right is that you can brag about having the biggest list in your industry or something like that. This gets advertisers interested and can get you speaking engagements. One good speaking engagement can finance lots of opt ins.

Co reg people will virtually never be as good as a subscriber as people that were searching for your subject and found you directly.

I do link swapping for one of my sites and I am looking for a tool that can check OTHER sites to see If my link is still there. For example, if I do a link swap in January with www.somecompany.com I want to be able to check

That site in July to make sure they still have my link up. I want a tool that I can just give the domain name (www.somecompany.com) and the tool will
search all of their web pages and find my link. Do you know of any tool like this that exists?
Here's one:
http://hop.clickbank.net/?powertips/link101

	A Reminder
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	KickStartCart
	Top information marketers use this shopping cart system because it makes them more money than a regular cart. Click here to find out how to pick a shopping cart system.